Data Gathering is an
integral part of any type of research study; inaccurate data collection can
affect the outcomes of a study and ultimately lead to invalid results, data
collection can be divided into two types – primary and secondary (Kothari, 2004).

The primary
data are those which are collected specifically for the research project being
undertaking, and thus happen to be original in character. The secondary
data, on the other hand, are those which have already been collected by someone
for some other purpose and can be further analysed to provide additional or different
knowledge, interpretations and conclusions (Saunders, Lewis, & Thorn hill, 2012).

The methods of
collecting primary and secondary data differ since primary data are to be
originally collected, while in case of secondary data the nature of data
collection work is merely that of compilation (Kothari, 2004).

Primary data collection methods can be divided
into two groups: quantitative and qualitative. The quantitative data
collection methods are based on numerical data or data that have been quantified (Saunders, Lewis, & Thorn hill, 2012), such as questionnaires
with closed-ended questions, and methods of correlation and regression, mean,
mode and median and others (John   Dudovskiy,
2016). In addition, the qualitative data, on the other hand, are
non-numerical data or data that not have been quantified, such as interviews,
questionnaires with open-ended questions. The choices of a data collection
method depend upon research aim, objectives, time factor, resources and more.

Accordingly, the
researcher has decided to use both methods of data collection for this project,
questionnaires instrument as a primary source of data, whereas other documentation
as a secondary source of data. The questionnaires are semi-structured and comprise
closed-ended questions, the questionnaires are a set of questions adopted by
the researcher in order to help to determine the relationship between the
independent variables and the effect they have in motivating employees of
studied department of GECOL. The Questionnaire is arranged into four parts as

Part I: General instructions to participants to
understand how to answer.

 Part II:
Demographic data about participants including their gender, age, experience …

Part III: Questions to A, B, and C measuring the
preferences of participants to the various sorts of the non-financial
incentives (social, job related, and tangible non-financial incentives).

Part IV: Questions D,E, and F investigating the
current motivations system of the studied department of GECOL, its
effectiveness and attitudes of employees towards it.     

questions are designed to be’closed-ended’ type in the form of (5) points
Likert-style rating (‘strongly disagree’, ‘disagree’, ‘neutral’, ‘agree’ and
‘strongly agree’).with a number (1) is the least important and number (5) is
most important. A Likert-style rating was chosen because it enables the participant
to state his level of agreement with the given statements (Black,

All questions included
in the questionnaire are going to be as short and simple as possible,
articulated to bear one meaning to all respondents, the questionnaire must contain
straightforward directions for the respondents so, that they may not have
difficulty in answering the questions (Kothari, 2004).

Furthermore, the questionnaire is to be designed in English (Kothari, 2004). The accompanied Arabic translated
copy was referred to a professional interpreter to make sure both documents
present the same meaning and the quality of content, questionnaires are
distributed directly to every participant and collected in person by the re searcher
at company main offices in Tripoli. Besides in order to retrieves a higher numbers
of questionnaires, Researcher followed up the following useful recommendations:

Well organized
face-to-face individual or group meetings instructing participants how to
understand questions and how to make correct answers. Bearing in mind not to interfere
to the way the participants think, and avoid influencing them in any way.

Researcher announcing
his phone to answer participants for any clarifications any time.

Supervising the well-organized
distribution and gathering of filled-out questionnaires (Saunders, Lewis, & Thorn hill, 2012, p260

At the same time a written Permission from
GECOL authority regarding questionnaire distribution and other researcher
activities is obtained.


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