The environmental aspect of business is becoming
increasingly important to an organization’s core values, as majority of these
businesses are incorporating more eco-friendly and ethical methods to business
functions; mainly to cut down on cost in the long term, however additionally to
attract a wider customer base. Furthermore, social responsibility now dictates
the compliance of the law and ethical standards of the hosting countries (Wall, S. et al, 2015).

Tim Horton’s took it upon themselves to become more
eco-friendly and cut wastage to a minimum. One of the ways they have done this
is by optimizing the packaging of their products which in turn significantly
reduced the adverse environmental impacts. 

The main reason is to ensure they provide a safe and
pollution-free environment for years to come and to create a stable,
sustainable environment for the local community. One
of? the key objectives of Tim
Horton’s is to ensure the use of energy and carbon footprint stay low as
possible and as well as ensuring the distribution of waste is managed
correctly whilst?   
encouraging recycling of waste (Sustainabilityreport.Timhortons.com, 2018).
Businesses have to encourage a proactive approach to correct environmental
management throughout the organisation. Since 2012 TH have dedicated time and
resources to endlessly reduce their contribution of pollution and waste in
landfill sites, therefore, as a result, TH have offered Canadian customers
incentives such as
a 10 cent discount when they bring in their own travel mug for hot beverage
refills. Additionally, TH have integrated environmental waste management
techniques into the core values of the company, by creating anti-litter
awareness programs which, in 2014, more than 1900 TH stores participated in (Timhortons.co.uk,
2018). Furthermore, TH have even looked further into the construction and
design of the TH buildings, to make them extra eco-friendly and green, to
effectively downscale costs and reduce wastage further
(Sustainabilityreport.Timhortons.com, 2018).

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